The Gismo
Based on the dictionary translation,
[gismo]: 1. An advanced technological device whose real name is unknown or forgotten 2. A device that gets the job done.
Our device has a fantastic skill to transform any given medium into an outstanding visual product. Accidentally dropped the gismo at the abandoned dump? Well, fasten your seatbelts! Even the most harsh junkyard will be immediately transformed into a zen environment. This short animation was created as a metaphor illustration of what we think Gismo.tv is.
The high key was chosen to highlight the difference between the harsh given environment and the created peaceful dreamscape. The floating effect of the device and the fabrics around it were selected to convey the feeling of a light dream.
This project is about contrapositioning. Heavy rusty mǝtal trash vs shiny light flying fabrics, contaminated industrial road vs smooth water surface, dusty dump atmosphere vs crystal clear clouds.
Project info:
client: Gismo.tv
year: 2023
type: self-initiated
Expertise:
full production, art-direction, 3D modelling, animation, materialization, post-production
Collaborations:
full in-house production
The Making Off
Every project goes through the R&D phase before the actual production. At this step, we dive into the research, exploring the theme, testing different techniques, and experimenting with new tools to achieve the best result possible. Here are some of our "Making of" materials:
